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Launch Motion

The Guide

You can make a polished launch video in minutes — no editor, no crew. Here is exactly how to turn raw product details into a production-grade product launch video with AI, in four steps.

The workflow

  1. 00:00
    Step 01

    Add your product

    Add your product by dropping in your docs, a pitch deck, or a link. Launch Motion reads your details and brand assets to understand what the launch video is about.

  2. 00:08
    Step 02

    Pick style & length

    Pick a visual style, length, and aspect ratio for your launch video. Choose a cinematic look and format that fits where the video will be published.

  3. 00:20
    Step 03

    AI directs & renders

    Launch Motion’s AI directs and renders the launch video automatically: it writes the script, generates the visuals, and adds voiceover and music with no editing required.

  4. 00:30
    Step 04

    Download the film

    Preview the finished cut, then download your production-grade launch video, ready to publish on your site, social channels, or launch page.

Director’s notes

Lead with the problem

The strongest launch videos open on the pain your product removes, not the product itself. Give the AI a one-line problem statement and it frames the whole cut around it.

Feed it real detail

Docs, a deck, or a link beat a vague prompt. The more concrete your product inputs, the sharper the script and the more specific the voiceover.

Match length to channel

A 15–20s cut suits a social launch; 30–60s fits a site or launch page. Pick the length up front so pacing is built for where the video will live.

Ready to make yours?

Your first launch video is free — no credit card. Add your product and watch Launch Motion direct the cut.